Wellness creators

Wellness creators on
Instagram and TikTok.

MobWorx tracks 7,977 wellness creators with 100K+ followers. Search them by size, engagement and the brands they already tag, then request the ones you want: our team confirms their interest and rate, and the creator approves every collaboration.

Instagram

  • 5,668 creators
  • Median audience: 207K followers
  • 346 with 1M+ followers
  • Median engagement: 0.8%
  • Median credibility estimate: 39 / 100
  • A sponsored post from a typical account: about $1,450–$2,700 (estimate)

TikTok

  • 2,309 creators
  • Median audience: 189K followers
  • 108 with 1M+ followers
  • Median engagement: 1.3% (TikTok-reported)
  • Median credibility estimate: 33 / 100
  • A sponsored post from a typical account: about $1,050–$1,975 (estimate)

Aggregates of public profile data, refreshed nightly. Credibility and rates are estimates from public numbers, never a measured audience or a quote; how we read the data.

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